Cury is a Brazilian construction company in the civil construction, incorporation, and real estate market segments. It is currently part of the Cyrela Group.
It is one of the leaders in the low-income housing segment. Despite operating in a highly fragmented market, the company's estimated market share is 3.2% and 6.8% in the metropolitan regions of São Paulo and Rio de Janeiro.
The geographical operation is limited, being present in the metropolitan regions of São Paulo, Rio de Janeiro, and Campinas, in the states of São Paulo and Rio de Janeiro, operating with the Minha Casa, Minha Vida program, high average prices, and high levels of sales velocity, and sales over supply.
First, the Foundation of Curi Engenharia e Comercio – a company focused on the BNH credit line – was born in May 1963. It was founded by Elias Cury in the city of São Paulo in 1962, originally as Cury Empreendimentos.
In the following decade, the company underwent significant expansion during the Brazilian economic miracle.
In 1980, the end of BNH loans was decreed. Shortly after, the company began to focus on the construction of residential buildings.
In the 1990s, Caixa Econômica Federal expanded its financing activities in the housing sector. At that same time, the incorporation of Curi Engenharia e Comercio into Cury Empreendimentos occurred.
In the 2000s, there was an increase and expansion of credit lines. Additionally, during this same period, Cury Empreendimentos accelerated its growth.
In 20107, Cury Construtora as we know it is then created. In the 2010s, it underwent the largest expansion since its inception, and then in 2020, the company went public.